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As we gracefully age, our hair naturally undergoes a pretty cool transformation, often turning shades of silver and gray. While the allure of gray hair is undeniable, maintaining its brilliance and vitality can be a challenge. (Where’d the shine go?!) That’s where the best shampoo for gray hair comes into play, offering a rejuvenating and nourishing experience tailored specifically for silver, gray and white strands.
We’ve seen more and more celebrities embracing their gray hair as of late. Andie MacDowell and Diane Keaton slay the red carpet with their natural hair, while Lady Gaga and Ariana Grande play around with white and silver shades just for fun. Recently, both Jennifer Aniston and Gabrielle Union showed their grays on Instagram, proving that it’s really NBD. In fact, they can be really stunning.
But gray hair does require special attention due to its unique characteristics. It tends to be drier, more fragile, and prone to yellowing or dullness. The ideal shampoo for gray hair not only cleanses and nourishes but also addresses these specific concerns, ensuring that your locks radiate with brilliance and confidence.
Shop some of our favorites, below.

This sulfate-free purple shampoo strengthens, volumizes and brightens silver and gray hair with bamboo, sage, hops and burdock root.

Brighten silver hair and banish yellow with this purple shampoo, which also contains biotin to support healthy hair growth.

A blend of lavender, marigold, pine tree leaf, carnation and red clover nourishes hair while the violet color brightens.

Dull gray and cool blonde hues get a new life with this silver, brass-busting shampoo .

There’s a reason this luxe shampoo has 4.6 stars on Amazon with more than 7,500 ratings. The concentrated blue and violet color-depositing pigments cancel out yellow undertones, while hyaluronic acid and edelweiss flower leave hair soft and strong.

Speaking of Amazon reviews, a whopping 22,300 people have given this purple shampoo more than four stars. And at this price? It’s a no-brainer.

This hair-softening shampoo contains subtle indigo-blue tint pigments so it’s safe to use every day without drying your strands.

This gentle toning shampoo contains ethylhexylglycerin, a derivative of glycerin, to replenish hydration for the ultimate shine and smoothness.

This biodegradable formula uses organic centaury, a natural violet pigment, to counteract yellow, brassy and copper tones.

Neutralize unwanted brassy warmth and eliminate dull, yellow tones with this ultra-pigmented purple shampoo.

Coconut, chamomile and natural oats ensure your fragile gray or silver hair is strong and healthy.

This cult-fave drugstore shampoo has been a favorite of those with gray and cool blonde for decades. Just look at the more than 10,000 4+ star ratings on Amazon.

Almost 12,000 Amazon reviewers love this brash-banishing shampoo because it contains Redken’s “Triple Acid Protein complex” to tone, strengthen and brighten strands.

Natural okara extract helps brighten platinum, gray and silver hair. The gentle, silicone-free cleansing formula is fragrance-free for those sensitive to scents.

Not only does this blue-purple shampoo remove yellow tones, turmeric root extract protects against UV damage, color distortion, pollution and free radicals.
By providing your information, you agree to our Terms of Use and our Privacy Policy. We use vendors that may also process your information to help provide our services. This site is protected by reCAPTCHA Enterprise and the Google Privacy Policy and Terms of Service apply.