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Kylie Jenner at the 2024 CFDA Fashion Awards held at the American Museum of Natural History on October 28, 2024 in New York, New York.
Kristina Bumphrey for Penske Media.

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If we’ve learned anything from Kylie Jenner, it’s that the no-makeup look is so in for the springtime. Just yesterday, she posted makeup-free bikini selfies to Instagram, and it’s the inspiration we need for our next carefree trip to the beach. Although Kylie seemed to have ditched her entire makeup bag, she couldn’t go without this specific blush—and it’s making us wonder if we too should add it to our stripped-down routine.

Kylie’s bikini selfies are giving us motivation to go bare-faced this spring. While the colder months are the ideal time to experiment with new makeup looks—once the hot weather hits, we don’t always feel like pulling off a full face of glam. After all, the last thing you want to think about while you’re soaking up the sun or lounging by the pool, is whether or not you’re due for a touch up. Kylie’s selfies are proving that sometimes less is better (both when it comes to clothes and makeup), because there’s nothing more chic than embracing your natural beauty.

Kylie frequents red carpets and Fashion Week, so we rarely ever see her without her usual glam. And as much as we love her signature warm smokey eyes and pouty lip combos, it’s refreshing to see her proudly rock a bare face. But of course, she couldn’t go without a little blush. No-makeup makeup looks have always been a thing, and Kylie’s nothing-but-blush look is proof enough that you don’t need a ton of products to look your best. Thanks to her, we’re desperate to try out the Kylie Cosmetics blush she applied on her Instagram.

When it comes to the ideal no-makeup makeup look, the fewer steps the better. Of course, moisturizer and SPF are a must—and it seems like the only product that Kylie reaches for is the Kylie Cosmetics Powder Blush Stick in Make Him Blush. In her post, she effortlessly applied the blush—it glided on and blended out seamlessly with just her fingers. Not to mention, the mauve shade she opted for looks so gorgeous on the skin that it could’ve passed as her natural flush. This is all to say, we’re adding it to our carts for our next low maintenance makeup day.

Kylie Jenner's Makeup-Free Bikini Selfie Feels Like Spring
Kylie Cosmetics Powder Blush Stick in Make Him Blush
The one product Kylie Jenner can’t go without, the Kylie Cosmetics Powder Blush Stick in Make Him Blush.
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