Bath & Body Works Just Launched Its Most Luxe Line Yet

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Whenever someone hears the word “gold,” they probably think of words like premium, luxurious, timeless, and elegant. Today, Bath & Body Works finally unveils their new Touch of Gold collection that embodies those same characteristics in a bodycare and home fragrance line. Think ultra nourishing, decadent, and totally giftable.

Our Top Picks at a Glance

• Touch of Gold Eau De Parfum , $75
• Touch of Gold 3-Wick Candle , $27
• Touch of Gold Exfoliating Glow Body Scrub , $20
• Touch of Gold Moisturizing Body Wash , $19
• Touch of Gold Ultimate Hydration Body Cream , $19

The new Touch of Gold line includes notes of orange blossom, tonka beans and blackberries that creates a refined and alluring fragrance. It’s available in 20 different products to embed into your routine including a 3-wick candle, eau de parfum, body wash, and more.

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This is an exciting launch for the brand, as they continue to create modern gourmand fragrances and expound upon the rise of more sophisticated sweet scents (a big fragrance trend we spotted earlier this year). Bath & Body Works, which has been around for decades, is known for its iconic, cult-worthy fragrances that at the same time elevate the customer experience with new scents that quickly become best-sellers.

“Touch of Gold is our newest icon: a warm, radiant, and indulgent fragrance designed to elevate the everyday. Developed with world-class perfumers and inspired by global trends in fashion and fragrance, it’s a shining example of how we blend science and artistry to deliver something truly unforgettable.”, says Betsy Schumacher, Bath & Body Works’ Chief Merchandising Officer.

Whatever your go-to’s are, this new line will make you consider adding another scent to your already long list of Bath & Body works favorites.

Currently, their site is running a limited Mix and Match Buy 3-Get-1-Free promotion so you can snag these products at an even better price before they run out.

Eau de Parfum

$75 buy now on bath & body

This is the most premium product in the Touch of Gold line and for good reason—you can experience a longer-lasting and more potent fragrance on the skin that will make you feel and smell amazing throughout the day.

3-Wick Candle

$27 buy now on bath & body

A candle is an incredible mood-booster while at the same time an essential to unwind. Even if you decide to light this up during the day or night, it will leave a lasting mood in any room.

Exfoliating Glow Body Scrub

$20 buy now on bath & body

During your “everything shower” days, exfoliation is a necessary step. This body scrub is gently exfoliates and leave your skin supple and radiant thanks to its shea butter and vitamin E properties.

Moisturizing Body Wash

$19 buy now on bath & body

This body wash gives you a creamy and rich lather that throughly cleanses and hydrates the skin right in the shower.

Ultimate Hydration Body Cream

$19 buy now on bath & body

The final step in your body care ritual: lock in all that moisture and aroma with a moisturizing body cream. Now that we’re approaching the colder months, hydration is key in keeping the skin soft and healthy.