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It’s almost that time. One of the biggest beauty sales of the year is right around the corner. We gave you all the details two weeks ago, and now we’re breaking it down for you to make it easier to shop the biggest steals. Because Ulta’s 21 Days of Beauty sale includes under-$20 products from some best-selling brands. Yup, that means Kylie Cosmetics, Benefit, Becca, Murad, Tarte and so many more are slashing prices up to 50 percent on buzzy new products and old favorites.
If you haven’t shopped at these Ulta sales before, here’s how it works. Every day there are two or three different items on sale. Sometimes it’s a full brand and sometimes it’s a very specific product or shade so pay attention! The next day, new ones are discounted and items do sell out. I’d suggest downloading the Ulta app to keep it all organized. That way, if there’s something you really want, you won’t miss it. Below, our favorite under-$20 deals to bookmark.

Some Tarte best-sellers are including in the sale, such as my personal favorite Amazonian Clay Blush.
$14.50 (were $29), at Ulta

This cult-favorite primer is on sale in two different varieties: am oil-free lightweight one and a color-correcting.
$18-$20 (was $36-$39), at Ulta

No one does highlighter quite like Ofra. Finely milled and not too glittery, the shine is like no other.
$15 (were $29), at Ulta

Rose hips extract and rosehip oil hydrate even the most dehydrated skin.
$11 (was $22), at Ulta

The huge brush and inky-black formula give lashes a falsies effect.
$13 (was $25), at Ulta

Kylie Lip Kits rarely go on sale at Ulta so stock up now while you can.
$14-15 (were $27-$29), at Ulta

This super-popular full-coverage concealer comes in a whopping 48 shades so it’s easy to find your perfect hue.
$13 (was $26), at Ulta

Define, contour and fill lips with one of 20 super-pretty shades.
$9 (was $18), at Ulta

There are 15 shades of this full-coverage concealer that promises to last up to 16 hours.
$10-$12 (was $20-$24), at Ulta

This retractable pencil that has a triangular tip to line and fill-in brows.
$12 (was $23), at Ulta
Our mission at STYLECASTER is to bring style to the people, and we only feature products we think you’ll love as much as we do. Please note that if you purchase something by clicking on a link within this story, we may receive a small commission of the sale.
By providing your information, you agree to our Terms of Use and our Privacy Policy. We use vendors that may also process your information to help provide our services. This site is protected by reCAPTCHA Enterprise and the Google Privacy Policy and Terms of Service apply.