This $30 Target Sweater Looks So Much Like Ralph Lauren, People Will Think It’s Vintage
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With the Americana aesthetic trending big—thanks to events like Beyoncé’s Cowboy Carter tour, the 2024 Olympics, July 4th, and summer getaways to the Hamptons and Martha’s Vineyard—there’s no better time to stock up on pieces that tap into the vibe. When I think of the look, classic brands like Tommy Hilfiger and Ralph Lauren come to mind—especially the iconic Polo Ralph Lauren Bear Pullover. But the $400 price tag? Not exactly friendly. Luckily, Target has a comparable dupe for just $30.
It’s called the Women’s Teddy Bear Flag Graphic Sweater from Grayson Threads and comes in a perfectly worn-in navy shade with a graphic of an adorable bear rocking an American flag T-shirt. It’s nearly identical to the Ralph Lauren version, which also features a bear in a patriotic fit—belt, blue trousers, and brown shoes included. Like the Polo original, the Target style can be layered over a crisp button-up or worn solo with denim shorts or khakis. It’s made from a soft mid-weight knit and finished with a rounded ribbed neck and cuffed hem.
Shoppers are loving the look, calling it the “cutest sweater” ever—but many recommend sizing up, as it runs a bit cropped.
“Bought this when on sale for $20… It’s a great mid-weight sweater that will be perfect for holidays for years to come due to its timeless, cute print!” one shopper wrote. “I’m usually a medium in Wild Fable, but found the XL was the fit and look I was going for. I’d recommend sizing up two sizes for a comfortable fit. I love how the XL fits me!”
As a fashion editor, this is exactly the kind of dupe I get behind. You don’t have to splurge on every piece in your wardrobe to look—and feel—chic. Especially when it comes to a playful, statement piece like this.
