21 Best Affordable Swimwear Brands, Style Editor-Vetted 2025

QVC

Image Credit: QVC

AmberNoon II by Dr. Erum Ilyas UPF 50 Tankini with Shorts
On Sale 74% off

Buy Now $25

QVC is one of my favorite—and most unexpected places—to shop sales, including deals on swimwear. The retailer offers lots of different styles (including some more modest designs) with inclusive sizing and excellent price ranges. Right now, I’m eyeing this adorable tankini suit, which is on sale for $25.

Sizes Available: 8-32
Colors: 4
Material: Nylon, spandex, polyester
Pros: Budget-friendly sale prices; You can pay in installments; Modest styles
Cons: Some sale items sell out quickly
Walmart

Charmo Women’s Ruffle One Piece Swimsuit

$20 Buy Now

I have shopped for swimsuits at Walmart since I was a kid and can always count on the retailer to offer a variety of styles for seriously low prices. Right now, I love the Charmo Women’s Ruffle One Piece Swimsuit as a comfortable swimsuit option for summer. It has ruching on the sides so you don’t feel too restricted and a chic ruffled V-neckline that can easily pass as a top when worn with jean shorts and sandals.

Sizes Available: XS-3XL
Colors: 11
Material: Nylon, spandex
Pros: Lots of different brands to choose from; Ultra-low prices; Inclusive sizing
Cons: We honestly can’t think of any!
Amazon

Image Credit: Amazon.

Pink Queen Women’s High Waisted Bikini Set Two Piece Swimsuit

$36 Buy Now at Amazon

If you need a suit to arrive, like, yesterday, Amazon is the place to shop. With Prime next-day shipping you can get bathing suit options in your hands faster than you can say “I need an Uber to the airport.” My favorite thing about shopping at Amazon is that when you find a style you like, you can grab it in multiple different colors, like with this skirt set that comes in 11 different colors.

Sizes Available: S-XL
Colors: 16
Material: Nylon, spandex
Pros: Fast shipping; Multiple color options
Cons: Can’t mix and match sizes
Target

Image Credit: Target

Wild Fable Women’s Scoop Front Bralette Bikini Top

$12 Buy Now

Wild Fable is just one of several amazing (and affordable) swimwear brands at Target—we’re talking around $12 per piece. This bikini scoop top provides a little extra coverage, has removable cups and is made from a soft and stretchy fabric.

Sizes Available: XXS – XL
Colors: 4
Material: Nylon, spandex
Pros: Frequent sales; true to size
Cons: Styles sell out quickly
Quince

Italian Cami One-Piece Swimsuit

$50 Buy Now

I’ve been on the hunt for a classic black bathing suit to wear in Europe this summer and was not shocked that Quince has some great options for affordable prices. Case in point: The Italian Cami One-Piece Swimsuit is only $50 and made from a durable stretchy material that is sunscreen, chlorine, and oil-resistant. I love this option because it doubles as a bodysuit so I can easily throw on a skirt and sandals and head to a local cafe after hanging out at the beach.

Sizes Available: XS-XL
Colors: 5
Material: Recycled polyamide, spandex
Pros: Available in regular and long lengths; Luxe-quality garments for cheap; Lots of classic swimsuit silhouettes
Cons: Not a lot of trendy options
Cupshe

Rib Mineral Wash Scoop Neck Top & Hipster Bikini Set

$29 Buy Now

Whether you’re looking for one-shoulder strapped tops, triangle tops, scoop necks, stretch, and everything in-between, Cupshe has it. Even better, they sell swimsuit sets where you can get two pieces for the typical price of one at other outlets. This ribbed scoop neck set has the perfect amount of stretch so you’ll get a customized fit as soon as you slip it on without even trying. The best part?

Sizes Available: XS-XL
Colors: 1
Material: Nylon, polyester, spandex, metallic
Pros: Easy returns
Cons: Sold as a set, which may be difficult if you’re two different sizes
Abercrombie & Fitch

Image Credit: Abercrombie & Fitch

High Apex Underwire Bikini Top

$55 Buy Now

Your favorite store is officially cool again, courtesy of a killer swimwear collection that makes me want to book a vacation like, right now. All of Abercrombie & Fitch’s suits are covered in dainty floral patterns or playful gingham checks, so you’ll feel as if you stepped out of a Victorian-era romance novel in one of these pieces. Don’t forget the matching bottoms!

Sizes Available: XXS – XL
Colors: 4
Material: Nylon, elastane
Pros: Adjustable wide straps; multiple design options
Cons: Sizes sell out quickly
H&M

Non-Padded Bikini Top

$20 Buy Now

H&M is another one of the best places to buy affordable swimsuits. Right now, I love anything yellow and ruffles—and this Non-Padded Bikini Top fits the vibe. It’s constructed from a stretchy and comfortable material, available in sizes 34A-38D, and has supportive underwire and adjustable straps for an even better fit.

Sizes Available: 34A-38D
Colors: 3
Material: Polyamide, spandex, polyester
Pros: Less than $25 per piece
Cons: Sells out fast; Less extensive size range
Aerie

Image Credit: Aerie

Aerie Terry Keyhole One Piece
On Sale 31% off

$38 Buy Now

You probably already love Aerie for its intimates but do not sleep on its swimwear selection. Check out this cut-out one-piece that’ll look so cute with whatever accessories you decide to go with. We’re envisioning either chunky gold jewelry or dainty pearl and bead pieces. Also, can we talk about this gorgeous color?

Sizes Available: XXS-XXL
Colors: 2
Material: Recycled nylon, spandex
Pros: Regular and long length options available; Great rewards program (sign up)
Cons: Styles sell out quickly
PrettyLittleThing

Image Credit: PLT.

Cream Hammered Trim Bandeau Bikini Top
On Sale 50% off

$15 Buy Now

Let’s get one thing straight—PrettyLittleThing’s bikinis are straight fire. Whatever style you’re looking for, they most likely have it in a ton of colors—from sexy string bikinis to options with editorial cutouts or blingy gemstones. This bikini top with metal embellishments looks like it costs way more than it actually does. Where else can you find a swimsuit on sale for under $20?

Sizes Available: 0 – 12
Colors: 3
Material: Polyester, elastane
Pros: Frequent sales
Cons: Less inclusive sizing
Mango

Image Credit: Mango

Swimsuit with Flower Detail

$70 Buy Now

If you’re looking for a no-fuss swimwear selection that you know is going to look great IRL, Mango should be on your must-shop list. The celebrity-adored brand is pretty affordable for the quality you get anyways, but its swimwear collection is seriously good, too. The clothing company is known for its minimal aesthetic and basics.

Sizes Available: XS-L
Colors: 1
Material: Polyester, elastane
Pros: Unique styles
Cons: Limited size range
ASOS

Image Credit: ASOS

South Beach Essential Cut Out Swimsuit

$46 Buy Now

ASOS is not only a great place to find swimsuits for cheap, it’s also fully stocked with lots of fun, trendy styles. Not to mention: They offer inclusive sizes and curvy styles, too. I love this sexy cut out swimsuit which costs less than $50.

Sizes Available: 0-12
Colors: 1
Material: Polyester, Elastane
Pros: Can mix and match sizes; trendy styles; fair size range
Cons: Sizes sell out quickly
Pacsun

Image Credit: PacSun

PacSun Red Claudia Underwire Bralette Bikini Top

$33 Buy Now

You might have slept on Pacsun since you were in high school, but the brand actually has so many cute and affordable swimwear options, like this adorable colorful bikini. Each piece is typically around $30 each and items frequently go on sale.

Sizes Available: XXS – XL
Colors: 1
Material: Recycled nylon, spandex
Pros: Most items around $30
Cons: Limited size range
Victoria’s Secret

Mix & Match Full-Coverage Bikini Top
On Sale 68% off

$16 Buy Now

Victoria’s Secret has higher listing prices, but they are quite literally always having sales. You can currently scoop up a variety of swimsuits in so many different colors for over 50 percent off, like this lace back top with full front coverage.

Sizes Available: 32-44 band sizes, A-F cup sizes
Colors: 11
Material: Polyamide, elastane
Pros: Frequent sales; easy returns
Cons: Many suits are unlined
Calzedonia

Image Credit: Calzedonia

Triangle Swimsuit Top Golden Gleam
On Sale 0% off

$50 Buy Now

Calzedonia is, perhaps, most famous for its lingerie and leg wear like tights and leggings, but they also have an impressive swimwear range that features some truly special designs. We love this golden sparkle top and its matching bottoms.

Sizes Available: S-XL
Colors: 4
Material: Polyamide, Elastane
Pros: Different ways to wear most items; removable padding
Cons: Limited size range
Old Navy

Image Credit: Old Navy

Matte Ruched Bikini Swim Top

$27 Buy Now

The best part about shopping at Old Navy has to be the size range. You can grab most styles in XS through 4X and yup, there are ALWAYS sales. This ruched bikini top has the perfect amount of coverage for larger busts and has adjustable straps so you can always get the perfect fit. We’re also huge fans of the high-waist bottoms.

Sizes Available: XS-4XL
Colors: 5
Material: Recycled polyester, spandex
Pros: Impressive size range and style options; frequent sales
Cons: Sizes sell out quickly
Forever 21

Image Credit: Forever 21

Essentials Convertible Bandeau Bikini Top
On Sale 40% off

$9 Buy Now

Don’t sleep on this brand you may or may not have shopped since you were in high school. They’re great if you’re in a pinch and need extra swimwear options at an affordable cost for your next beach trip. This bikini top can be worn three different ways, giving you plenty of options for switching things up.

Sizes Available: S-XL
Colors: 1
Material: Polyester, spandex, nylon
Pros: Frequent sales
Cons: Limited size range
Hollister

Image Credit: Hollister

Ribbed High Apex Underwire Bikini Top

$35 Buy Now

I love brands like Hollister when you need a different cut of suit that strays from the traditional straight-line silhouettes you find at most retailers. The brand also offers more size-inclusive and curvy styles, plus has some of the best swimwear sales, too. This Ribbed High Apex Underwire Bikini Top is one of my favorites this season because it has a timeless design with supportive detailing.

Sizes Available: XXS – XXL
Colors: 4
Material: Polyester, Elastane
Pros: Multiple prints in each style; Frequent sales
Cons: Sizes sell out quickly
J.Crew

Image Credit: J.Crew

Scoop Back One-Piece

$110+ Buy Now

Believe it or not, the preppy fashion brand you know and likely love has some stellar swimwear options, including this scoop back one-piece. Shop it in a range of colors and sizes (0 through 24), like this red shade that will instantly pop.

Don’t overlook the retailer’s extensive swimwear offerings; though J.Crew is one of the pricier options on our list, its styles will last in your wardrobe for years.

Sizes Available: 0 – 24
Colors: 4
Material: Recycled polyester, Elastane
Pros: Some styles are discounted; extensive size range
Cons: Pricier than other brands
Gap

Image Credit: Gap

Square-Neck One-Piece Swimsuit

$70 Buy Now

I can always rely on Gap for timeless, preppy swimwear with the best sale prices. This season, I have my eye on this adorable square-neck one-piece, which has excellent coverage if you aren’t into the cheeky look.

Sizes Available: XXS – XXL
Colors: 2
Material: Recycled nylon, Elastane
Pros: Chic and timeless styles
Cons: Swimwear is a little expensive at full price
Adore Me

Alaine Contour
On Sale 40% off

$30 Buy Now

Adore Me is one of my favorite places to buy lingerie, so I’m not surprised that they make some of the best affordable swimsuits, too. The Alaine Contour one-piece is one style that caught my eye because it’s a good mix between a bikini and a one-piece.

Sizes Available: XS-XL
Colors: 2
Material: Nylon, spandex, polyester
Pros: A mix of trendy and classic styles; Straight and plus sizes available
Cons: You need to be a member to get the best deal

The 21 Best Affordable Swimwear Brands to Shop Online—Including ASOS & Abercrombie

Best Affordable Swimwear Brands in 2025, at a Glance

QVC

Walmart

Amazon

Target

Quince

Cupshe

Abercrombie & Fitch

H&M

Aerie

PrettyLittleThing

Mango

ASOS

Pacsun

Victoria’s Secret

Calzedonia

Old Navy

Forever 21

Hollister

J.Crew

Gap

Adore Me

Most Popular

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