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Is your usual lip combo just not hitting the same? It’s time to try something new in 2025. While we can all relate to reaching for the same reliable lip balm in a rush, there’s no shame in stepping up your lip game. Thankfully, the runways have been keeping us well fed with tons of new lip trends to obsess over—and trust us, these are the looks you’ll want to try before they’re popping up on your Pinterest feed. Because if your makeup routine has been feeling uninspired lately, finding a new favorite lip color is a sure-fire way to totally reinvent your looks.
Straying from your usual lip products can seem scary, but the truth is, many of 2025’s hottest trends will have you seriously inspired to step out of your comfort zone. Life is short, so why stick to one lip color? Whether you like to keep it simple and natural, or you’ve been dying to find your next editorial lip look—there are countless options to experiment with this year.
We’ve rounded up the lip trends you need to know for 2025. From Y2K-inspired concealer lips to dreamy glitter, get ahead of the curve with these fresh lip looks that are about to take over.
The day has finally come, concealer lips are cool again. Stars like Julia Fox and Gabbriette have championed the noughties trend, and they’re only proving how effortlessly chic the color is. Although slapping on your actual concealer is always an option, Mac just rereleased the exact nude lipsticks everyone was wearing in the 2000s—including the Fleshpot shade the internet has been losing their minds over.
If you can’t stand a matte lip, sparkles are the way to go. We couldn’t help but notice that celebs like Ariana Grande and Mikey Madison have been wearing sparkly shadow and lipgloss on the red carpet, and it’s made us super interested in the different ways we can incorporate glitter into our makeup routines. So of course, glittery lips are a must, especially since they’re an easy way to add a girly touch to any makeup look.
A red lip never goes out of style—just ask Taylor Swift. Although there are tons of different variations to play around with, it doesn’t get more timeless than a cool-toned bright red. Pair it with a deep red lip liner for added dimension, but it’s just as impactful on its own too.
Baby pink is officially back. What was once a 2000s staple is now 2025’s hottest lip color. Although we’ve grown so fond of warm subdued nude tones, cool-toned pink lips will give your makeup looks that girly Sandy Liang aesthetic that everyone is obsessed with. Because whether you like it or not, baby pink is here to stay.
If you’re looking for a bold lip combo, you can’t go wrong with brown lip liner. Not only does this trend reference iconic ’90s beauty, it flatters practically any eye look you’re going for. Simply outline your lips with your favorite brown shade and top with clear gloss or a complementing lipstick shade for that pouty look.
For the girlies that don’t want to be too out-there with their lip shade, rest assured your natural lips will always be in. We’ve been seeing high-shine glossy lips all over the runway, and it’s the ideal trend to take your natural lips up a notch. Apply your favorite clear or lightly-tinted lip gloss to get the simple yet chic look at home.
If you can’t get enough of Y2K-inspired trends, don’t sleep on pearly lips. The light-reflecting look will give you the iridescent lips of your dreams. Whether you opt for a shade with flicks of purple or land on something more wearable for the everyday, pearly lips are sure to become your newest obsession.
