Concentrated Haircare Is How You Actually Get Glossy Hair—Here Are the Best Products for Shiny Strands

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Your hair care routine is only as strong as the products you use. If you want strong, smooth, and shiny hair, it starts with the kind of shampoo and conditioner you use, with support from regular hair treatments, leave-in products, and, of course, a good serum for frizz-free shine. 

With so many options out there, you might think that the splurge-worthy formulas are the secret to commercial-worthy strands, but it’s actually not the case at all. You can find formulas that rival salon-grade elixirs for much cheaper at Target—including one brand that focuses on concentrated formulas to deliver a gloss-like finish after every wash and style for much cheaper than in-salon treatments. 

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Best Hair Products for Shine at a Glance

• Best Shampoo for Shine: The Hair Edit Shampoo Concentrate, $13
• Best Conditioner for Shine: The Hair Edit Conditioner Concentrate, $13
• Best Hair Mask for Shine: The Hair Edit Hair Mask Concentrate, $14
• Best Hair Serum for Shine: The Hair Edit Scented Dry Oil Hair Serum, $16
• Best Leave-In Conditioner for Shine: The Hair Edit Multi Benefit Leave-In Conditioner, $16

The Hair Edit collection at Target comprises five concentrated formulas—including shampoo, conditioner, a hair mask, a hair serum, and a leave-in conditioner—designed to give hair a boost of hydration while supporting a softer, shinier finish. All five products are enriched with tuberose flower extract, known for its shine-enhancing properties and for giving the haircare its soft, white-floral fragrance. They also feature squalane derived from olive oil to deeply nourish the strands and provide a softer and smoother finish. 

These haircare formulas work best on normal to dry hair types and have a lightweight consistency that does the job without weighing down strands. And since they’re so concentrated, you only need a tiny bit of product, allowing you to get up to 30 uses from one bottle or jar, resulting in a lot of bang for your buck. 

The Hair Edit Shampoo Concentrate

$13 Buy Now

Shampoo might get rinsed out immediately, but it’s one of the most important steps in your haircare routine. The Hair Edit Shampoo Concentrate is specifically formulated to not only cleanse the hair but also provide what the brand calls “transformative” hydration for shinier strands. Like the other products in this lineup, it’s enriched with tuberose flower extract for its shine-enhancing powers, plus nourishing squalane for added hydration without the weight. 

What Customers Say: “I love the idea of a shampoo concentrate and it really did not need much product to do all [of my] hair,” wrote one happy customer. “It cleans well and feels like it leaves the scalp just as clean as previous shampoos I have used.”

Size: 5.1 oz 
Key Ingredients: Tuberose flower extract, squalane
Product Type: Shampoo

The Hair Edit Conditioner Concentrate

$13 Buy Now

After a rinse and repeat with the shampoo, reach for the Conditioner Concentrate. This conditioner is beyond moisturizing. Its ultra-concentrated ingredients ensure that strands get an ample amount of nourishment, resulting in softer, smoother, and shinier hair. Unlike other conditioners—which are basically 75% water—this one is actually potent with the good ingredients that smooth out hair cuticles and replenish dry, brittle sections that need some extra love. 

What Customers Say: “I have tried so many products in the past year trying to battle hard water damage to my hair, and this conditioner left my hair feeling healthier, softer, and didn’t leave any greasy residue like other conditioner brands have,” says one customer who “absolutely loves” the formula and uses it with the shampoo and leave-in conditioner. “Also, due to the concentrate part, a little goes a long way!” 

Another customer notes that, even though the product is thick, it’s easy to work through the hair and “rinses out clean without leaving a heavy feeling.” They also love that it “instantly” makes hair feel smoother and softer. “My hair is more manageable afterward,” they add.

Size: 5.1 oz
Key Ingredients: Tuberose flower extract, squalane
Product Type: Conditioner

The Hair Edit Hair Mask Concentrate

$14 Buy Now

When your hair feels a bit drab, a hair mask is a must. This Hair Mask from The Hair Edit takes things up a notch with its highly concentrated formula that features tuberose flower extract and squalane—and isn’t watered down like comparable formulas. 

What Customers Say: “I applied to dry hair at the ends because that’s where I need the most moisture,” explains one happy customer with fine, wavy, and color-treated hair. “The mask made my hair feel hydrated and gave back some bounce,” they add, noting that it’s also super easy to rinse out and left their hair “feeling soft.”

Size: 5.5
Key Ingredients: Tuberose flower extract, squalane
Product Type: Hair mask

The Hair Edit Scented Dry Oil Hair Serum

$16 Buy Now

When you want a sleek look, hair serum does the trick. But a lot of hair serums can also result in excess grease if you’re not careful. The Dry Oil Hair Serum from The Hair Edit does the opposite. It has a lightweight, concentrated formula that nourishes strands without weighing them down and helps tame frizz for a sleeker finish. 

What Customers Say: One customer says it’s the “best serum for its price” and that its lightweight formula allows them to use it from roots to tips—something they can’t do with other products. Another customer tested it on dry and damp hair and said their “hair was so smooth and shined” after application. They also love that it doesn’t leave any residue. 

Size: 2.5
Key Ingredients: Tuberose flower extract, squalane
Product Type: Hair serum

The Hair Edit Multi-Benefit Leave-In Conditioner

$16 Buy Now

When your hair has been through the wringer and needs some extra love, a leave-in conditioner product can make a difference. The Multi-Benefit Leave-In Conditioner from The Hair Edit was designed with normal to dry hair types in mind and features a lightweight formula that doesn’t weigh down strands—even if your hair is on the finer side of the spectrum. Similar to the other products in this lineup, it doesn’t have a watered-down formula and instead features a highly concentrated blend of tuberose flower extract and squalane for the shiniest and softest finish. 

What Customers Say: “I’ve never been a leave-in conditioner type of person, but I love this,” wrote one happy customer. “I just got back from a 5-day cruise, and my hair was DRY. I used this after the shampoo and conditioner, and it brought my hair back to life after one use.” Another customer notes that it absorbs well “without leaving [their] hair sticky or oily with residue.” 

Size: 5.1 oz
Key Ingredients: Tuberose flower extract, squalane
Product Type: Leave-in conditioner